(Part 2 of 2) Buncombe County Tourism Development Authority (BCTDA) Meeting 02/27/19

Buncombe County Tourism Development Authority (BCTDA) Meeting Recap – February 27, 2019

The Buncombe County Tourism Development Authority (BCTDA) held its regular meeting on February 27, 2019, focusing on ongoing tourism initiatives and recognizing key accomplishments. The meeting included a significant portion dedicated to a performance from "Dancing with the Local Stars," but also covered important updates impacting residents and visitors alike.

A major highlight of the meeting was an update from a representative of Asheville City Council, detailing several key decisions made by the city. Notably, Asheville City Council approved a new down payment assistance policy designed to increase housing affordability within the city. This includes $1 million for residents earning up to 80% of Area Median Income (AMI) and a dedicated $500,000 for those earning up to 60% AMI. The BCTDA was encouraged to share this information with its staff and disseminate it widely, a crucial step in ensuring residents are aware of these valuable resources. The council also approved funding for a feasibility study exploring the possibility of passenger rail service, potentially connecting Asheville to Salisbury via an Amtrak bus connection. While this is a preliminary step that could take years, it represents an exciting potential expansion of regional travel options. Finally, a $400,000 program was approved for city employees (including first responders and teachers) earning between 80-120% of AMI, demonstrating a commitment to supporting those who serve the community.

Beyond city council updates, discussions centered on expanding tourism promotion beyond Asheville to highlight destinations like Black Mountain and surrounding outdoor recreation areas. The BCTDA also acknowledged the upcoming SOCON Tournament and Downtown Dribble, both expected to draw significant numbers of visitors. Staff are preparing for these events and anticipating record pre-registration numbers for the Downtown Dribble. A reception for the Sports Commission is planned for March 8th, and attendees are encouraged to consider joining the Chamber’s Legislative Trip to Raleigh on April 9th & 10th, focusing on community development and tourism advocacy.

The meeting concluded with a moving performance from "Dancing with the Local Stars," showcasing participants dancing in honor of cancer survivors. This segment provided a heartwarming and memorable conclusion to the meeting, highlighting community spirit and resilience.

What's Next & Why It Matters:

• Housing Assistance: BCTDA staff will be sharing information about the new Asheville City Council down payment assistance programs with their employees, ensuring residents have access to these opportunities.
• Event Preparations: The BCTDA will continue supporting the upcoming SOCON Tournament and Downtown Dribble, ensuring a positive experience for visitors.
• Future Transportation: The ongoing feasibility study on passenger rail will be closely monitored, potentially paving the way for improved regional transportation options in the future.
• Community Engagement: Residents are encouraged to attend the Chamber’s Legislative Trip to Raleigh to advocate for tourism and community development initiatives.

This meeting demonstrated the BCTDA's commitment to supporting both tourism growth and community well-being, with a focus on affordability, accessibility, and celebrating the spirit of Buncombe County.